Becoming Awestruck taught by Jason Silva
8 Week Online Course
Brief
Identify and enroll those interested in expanding their creativity through the spiritual lens of awe.
Approach
Strategize, create, and execute a successful marketing plan. Top of funnel marketing: Five Part YouTube Video Playlist, social media posts (static and video). Opt-in strategy: pre-recorded video pushed through email marketing, ads, an affiliate push. Early sale strategy: ticket giveaway to live in-person event with Jason Silva.
Role
Marketing Consultant/Strategist
Team led: Copywriter, Project Manager, Graphic Designer, and Web Designer
Cross team collaboration required: Ads, Courses - Learning Directors, Social Media, Email, eComm, Customer Service, Freelance Video Production