The Great Transformation by Caroline Myss
7 week Online Course

Brief
Identify and enroll those feeling the chaos of societal changes and give them seven ways to awaken.

Approach
Strategize, create, and execute a successful marketing plan. Top of funnel marketing: YouTube Videos and social media posts (static and video). Opt-in strategy: live webinar and pre-recorded video pushed through email marketing and ads.

Role
Marketing Consultant/Strategist

Team led: Copywriter, Project Manager, Graphic Designer, and Web Designer

Cross team collaboration required: Ads, Courses - Learning Directors, Social Media, Email, eComm, In-Depth Learning, Customer Service, and Freelance Video Production

Sales Goal
Exceeded